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How to Revive Your Company’s Culture for Good

Many of the most engaged business leaders are beginning to acknowledge an elephant in the room: their company culture is dead or on life support. While you may have company values that exist in theory, your company culture may not reflect the leadership behaviors and interactions that represent these values. If you need to revive your company’s culture, it’s time you learned about Cultural CPR.

In a new eBook: Breathing Life into Your Company Culture, we dive into Cultural “CPR,” which stands for Consciousness, Practice, and Results. We break down each of these steps and dissect the hard truths of creating cultural consciousness, sustaining it through daily practices, and measuring and managing the results. So what does this all mean? Here’s a quick look into this resuscitation process for businesses. 

  • Cultural consciousness means everyone in your organization understands how your company values and beliefs impact their own work experience. They become accountable for the behaviors and interactions that embody a stronger company culture. Creating cultural consciousness means your company values, belief statements, and standards of behavior are documented and shared by all. Take this 10-question assessment to determine your company’s level of cultural consciousness.
  • Practicing the behaviors that comprise your desired company culture is the responsibility of your leadership team. They are the ones who set the standard for what is considered acceptable behavior. Practicing company culture requires daily education, observation, and rehearsal to improve how individuals interact with one another when performing throughout the day.
  • Results are achieved by measuring how your leaders engage with employees within the organization and the specific impact they have on your business. You can measure the results of your cultural practices by quantifying the frequency of quality interactions between leaders and employees, as well as quality of leadership decision-making and front-line productivity.

These steps are actionable, repeatable, and proven, but that doesn’t mean the process is easy. Reviving your organizational culture and applying Cultural CPR can be challenging. It’s important to stay committed in your approach and to defend your company culture at all costs. For the full breakdown of Cultural CPR and how to use it to revive your company’s culture, download the complete eBook now!

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To engage the Cultural CPR experts, get in touch.


Dr. Donte Vaughn


Dr. Donte Vaughn, DM, is the CEO and Managing Partner of CultureWorx, a company dedicated to providing Culture Performance Management solutions to help organizations measure, manage, and foster cultural change through “real-time” learning and practice.

Dr. Vaughn is an expert in Organizational Leadership, Workforce Management, and Company Culture. He has over 17 years of senior level executive experience driving results in the public and private business sector; fostering the design and implementation of business growth and leadership strategies and serving companies throughout the U.S. and globally.

Before launching CultureWorx, Dr. Vaughn founded and managed a boutique Operational Management Consulting practice serving the growth business community. He has also consulted with firms in providing labor strategy and workforce management solutions for the industrial market space.

Dr. Vaughn studied at Drexel University and the University of Phoenix and holds a Bachelor of Science degree in Business Administration & Management, a Master’s in Management and Organizational Leadership, and a Doctor of Management (DM).

His professional memberships include the Society for Human Resource Management (SHRM), The Association for Corporate Growth (ACG), National Speakers Association (NSA), National Small Business Association – Leadership Council, and the National Business Educators Association (NBEA). Dr. Vaughn is an Official Member of the Forbes Business Council.

He is the co-author of the Amazon Best Seller: From Culture to Culture: The System to Define, Implement, Measure, and Improve Your Company Culture.

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